20/03/2010

D&ad Student Award Winner 2009



A creative circle is a square. So this awards annual for the Creative Circle is square (which is also a good shape to show both portrait and landscape format work). And the target on the cover is a square. The bullet holes drilled into this target relate to gold, silver, bronze and inbook winners. Next to the winning work inside, we see special gold, silver and bronze ink swatches in the shape of the holes in the cover. The number and type of swatches relates to the number and type of awards won. Every piece of work featured has its own page. And all the winning work is shown in situ.

This is the description of the winning piece by Paul Belford in the 2009 awards. I don't think the description does this piece justice although the award does speak for itself. I love the use of layout, white space and the intriguing and eloquent way this annual for Creative Circle uses a subtle yet fantastically effective concept to showcase the winners in their categories. This piece is a fantastic source of inspiration on many levels and is a well deserved winner.

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